Amazon putting London`s hipster startups in the loft

Baku, August 21, AZERTAC

Amazon is to open a support centre for AWS users in London – the first of its kind outside the company`s Seattle base, according to the

The purveyor of cloud and tat is to open a "Loft" – or tech support space to you and me – in East London in the September to support a number of tech startups.

London is apparently the obvious choice to launch outside the US, because of the number of "tech" startups it works with here – such as online takeaway outfit Just Eat. It will also open a shop in Berlin in October.

The cloudy seller has a number of "Lofts" in New York and San Francisco, having worked with the likes of Airbnb, Pinterest, Spotify and Hailo.

Werner Vogels, CTO and Vice President, said: "With the AWS Pop-up Loft in London we will be bringing together a host of AWS resources, and some of the brightest and most creative minds in the industry, to help startups across the UK."

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