WORLD
Netflix adds nearly 19 million subscribers to end 2024 with more than 300 million globally

Baku, January 22, AZERTAC
Netflix revealed it has now reached 301.63 million subscribers globally when it reported its fourth-quarter 2024 earnings Tuesday, according to Variety.
Analysts estimated the streamer would add 9.18 million paid subs during the October-December time period versus the 13.12 million it tacked on in the comparable Q4 2023. Netflix smashed those expectations by adding a record-breaking 18.91 million subscribers, a year-over-year increase of 15.9%.
For comparison, Netflix added 5.1 million paid subscribers in Q3 of 2024 to reach 282.72 million globally. That marked year-over-year growth of more than 14%.
“Our Q4 slate outperformed even our high expectations: ‘Squid Game’ Season 2 is on track to become one of our most watched original series seasons, ‘Carry-On’ joined our all-time Top 10 films list, the Jake Paul vs. Mike Tyson fight became the most-streamed sporting event ever and on Christmas Day we delivered the two most-streamed NFL games in history,” Netflix said in a letter to shareholders.
Broken down by region, Netflix says it added 4.82 million subscribers in the U.S. and Canada, 5 million across its Europe, Middle East and Africa region, 4.15 million in Latin America and 4.94 million in the Asia-Pacific territory.
It should be noted that the fourth-quarter of 2024 marks the last quarter Netflix will be providing subscriber numbers regularly. Netflix announced this decision in April 2024, stating it will reveal “major subscriber milestones as we cross them” but will cease disclosing quarterly results in that metric.
Wall Street forecast earnings per share (EPS) of $4.20 on $10.11 billion in revenue, according to analyst consensus data provided by LSEG. Netflix reported diluted EPS of $4.27 on $10.2 billion in revenue.
Operating income was $2.3 billion for Q3. Free cash flow stood at $1.4 billion.
In its financial results, Netflix noted another price increase will soon be going into effect and outlined its top priorities for 2025 as follows: “Improve our core business with more series and films our members love, an enhanced product experience and growth of our ads business; Further develop newer initiatives such as live programming and games; Sustain healthy growth – we now forecast 2025 revenue of $43.5-$44.5B (+$0.5B vs. prior forecast, despite the strengthening of the US dollar) and an operating margin of 29%, up one point from our prior forecast.”
This year, Netflix will release the final seasons of “Stranger Things” and “Squid Game,” as well as Season 2 of “Wednesday.”